Thursday, September 3, 2020

Market Structure Essay Example | Topics and Well Written Essays - 2000 words

Market Structure - Essay Example Conversation of the market structures Perfect market rivalry In flawless market rivalry, financial experts recount that there are numerous organizations, value takers, and the quantity of providers will in general be equivalent to the quantity of providers in the market. The explanation of its event is the belief system that useful purchasers and venders manage homogeneous items (Stackelberg, et al 2011). Syndication advertise structure The structure prompts the mastery of the market by one maker of a specific item whose utility serves the requirements of a general gathering of customer base along these lines; the business substance controls the flexibly and valuing utilities and purchasers rest to no commitment other than making buys at various costs per unit of utilization (Oner, 2013). Monopolistic rivalry The circumstance happens when there are numerous organizations in showcase contending to advertise their items yet frequently contrast as they produce various sorts of items. Th e opportunity of section and leave settles upon the purchasers and dealers and they clearly need data in this way they live in a defectively serious market (Heywood, 2006). Duopoly showcase structure The coming of duopoly in a market happens within the sight of two firms that are reliant and clearly intrigue in their offer to execute their projects. There is a chance of controlled strategies to advertise contestants. The organizations additionally limit each other looking to exceed expectations beneficial through value administration. Oligopoly advertise structure This market structure presents fluctuated qualities since the current firms frequently contend with one another regardless of the way that they show a further extent of association. There exists the attribute of non-value rivalry and a regularly plausibility of intrigue among the organizations. There are obstructions forced to the new market participants (Oner, 2013). The Californian market structure The business sectors p resent distinctive possession structures with some portraying level while others delineate vertical structures. Exploration determines that power creation utilities in Californian markets are approved by the administration to deliver basically on cost-based methodologies instead of administrative methodologies (Stackelberg, et al 2011). Be that as it may, the dispersion of intensity through transmission rests managed by the specialists hence guaranteeing compared flexibly to satisfy the current need as opposed to leaving the command to the makers who may mean to convey to buyers who will in general posture higher minor utilizations over household customers. Apparently, the Californian market structure in the power area is by all accounts a syndication just as a duopoly in that after creation of the force by separated utilities controls the section of new firms. Further, the circumstance prompts the specification of costs in agreement to the desire of the makers be that as it may, th e arrangement of duopoly moves to oligopoly as the force delivering utilities look to increase plentiful advantages while the specialists limit them from getting to the purchasers. Further, monopolistic rivalry wins in the vitality area of California since the organizations vary underway of vitality from coal, hydropower utilities, and atomic force creation instruments (Bushnell, Mansur, and Saravia, 2004). Impacts of high passage

Wednesday, August 26, 2020

Is Marketing Science or Arts Essay Example For Students

Is Marketing Science or Arts Essay Presentation The discussing question concerning promoting whether it is a type of science or workmanship has for quite some time been a dubious subject. Researchers in the course of recent decades have continually contended endeavoring to order and demonstrate the term showcasing having a place into either the craftsmanship and science class. Showcasing is inferred by which an item/administration begin, valued, elevated and placed,distributed to individuals Who expend them. It includes loads Of arrangements, advancements. Arranging and dynamic for all the four P(s) of showcasing. People groups general misguided judgment of the term showcasing is that it is n aesthetic field whereby the job of advertisers is to be inventive, creative and in this way concoct noteworthy activities and put their thoughts running from item adverts, trademarks, logos and mascots no matter how you look at it. What individuals neglect to acknowledge is that underneath all above, there lies the vital science that rotates the four crucial P(s) of advertising the item, value, place/dissemination system that should be created lastly the advancement . The logical order for promoting is separated into a gathering of four variables going from common sense, information based, scholarly based just as scholarly needs. This exposition will concentrate on some of key variables to contend the point that while promoting as an action will in general include masterful undertakings requiring innovativeness with respect to advertisers, the center of showcasing itself as a topic is that its particularly grounded in the standards of sociology, similar to brain science, for instance. Conversation Marketing Is Science: before, scholastics like Avail (1949). Barrels (1951), Hutchinson (1952) and Bezel (1963) have firmly insisted that showcasing is a type of a craftsmanship because of the multifaceted nature of commercial center practices was difficult to be planned dependent on harries. Profit (1949) accepts that development, innovativeness with styles and natural feel is the thing that interests to purchasers for a specific item or administration. Despite what might be expected, we have another gathering of scholastics that remains on the opposite side contending that promoting is undoubtedly science, individuals like Converse (1945), Brown (1948), Alderman and Cox (1948), Kettle (1972) and Hunt (1976). Cayman (1999) states that his essential conviction of promoting is that isn't simply speculative chemistry or workmanship yet rather it is science since showcasing should be done in understanding to business standards. It is a vital action concentrating on a control and utilizing the correct apparatuses to do it Again, Cayman (1999) avows that advertisers whose spotlight is only founded on inventiveness will undoubtedly have a lot of thoughts yet not with regards to deals. It is unquestionably verifiable that showcasing employments requires some masterful features to pull in customers to their items or administrations in the vein Of inventive delectableness, mottos, structure and bundling however these creative components don't simply show up out of nowhere yet from methodological headway Of studies be it conduct science or business territories just as humanism Sutton and Klein (2003) claims that advertisers are businessman and their job isn't only comprising of being innovatively in vogue. It is along these lines an advertisers responsibility to contribute scholarly exploration and procedure control to the undertaking showcasing the board. Advertisers must have speculation of showcasing trusts as opposed to promoting desires to accomplish dependent on a logical procedure and embarking to analyze it. The basic showcasing disappointments are because of the inadequacy of advertisers to apply information on their customers to situate their brands, powerlessness to viably advertise their brands finished conventional media in addition to inability to make important client forms because of lacking of culture and association data for brand the board. Arrant (1985) in his own words cited that Even a careless scrutiny of insightful articles in promoting diaries will undoubtedly affirm prevailing status of consistent experimentation. He at that point additionally qualified that with appropriate assets, for example, innovation and right instruments, advertisers would have the option to create and progressively down to earth way to illuminate any showcasing issues. The chart above further shows Arrant logical promoting hypothesis by viding four variables (abstract, Objective, agreement and strife) containing four models (legitimate empiricist, sociopolitical, emotional world and freedom). Showcasing Institutes and Association Generally, science is named a strategy by which researchers and scholastics dare to raise an exact, reliable and sensible portrayal or understanding of a specific subject. Science additionally includes observational exploration or in any case information, particularly increased through understanding. Alluding back to the achievements of showcasing improvement, The American Marketing Association, an expert relationship for people and organizations depended related with advertising was established in 1937 and situated in North America. The foundation of AMA was brought about a merger of National Association of Marketing Teachers (MAT) and American Marketing Society (AMASS). Moms site (2004) affirmed and characterized the job of advertising as a linkage among purchasers and dealers through a progression of data which is utilized to recognize and characterize the showcasing possibilities and issues from creating, refining and assessing promoting activities to observing promoting execution just as improving the comprehension of showcasing as a procedure. Nonverbal correspondence EssayInevitably, this emphasis on showcasing estimation not just kept Wichita large and in charge in business, yet in addition reliably put Wichita on Fortunes top 100 work environments list. Another association that intensely underscores a culture of responsibility and insurability for showcasing exercises is Frito Lay, where access to continuous information because of its immediate store conveyance model makes the organization ready to react rapidly with the impacts Of advertising activities. Estimation Of advertising sway isn't only the activity of the showcasing division yet additionally has saturated to the upper degrees Of this associations the board (Thomas, Woodard Reportable 2008). Advertising Anthropology and Sociology Marketing scholastics have given their experiences of their individual hypotheses with regards to showcasing and its co-connection to sociology, Kaplan (1964) characterizes hypothesis as an arrangement of laws whereby the laws are adjusted into a precise relationship between's each other. Plainly since showcasing as a science concerns exchanges among purchaser and vender which occurs in a social world, promoting is really a sociology. Truth be told, it can he said that both promoting researchers and administrators essentially study human conduct (Zinnias Hierarchies, 1992). With regards to advertising human sciences, there are different approaches to classify research network which essentially alludes to the purchasers and clients (Peter and Olson 19831 Organizations need to mull over what potential clients are looking for so as to oblige showcase the items or administrations. Hence, so as to accomplish this, it will include different numerical displaying, search and reviews on socioeconomics, land variables and client practices. As indicated by Dowling (2004), it is a mind boggling procedure to comprehend the brain science behind the inspiration of customers buying choices. Accordingly it is urgent to fabricate a vital examination strategy to contemplate the conduct study of customers which are speculations, auxiliary systems, vital suggestions and market-detecting standards. As of now it very well may be seen that in the sub-zones of showcasing, for example, purchaser conduct, deals the executives and channel conduct, promoting has just advanced from imaginative examination to one laden with hypotheses and an assortment of issue articulations requiring assessment and tests (Anderson 1983). As right on time as asses, Barrels (1951) has reasoned that for advertising to turn into an appropriate science, needs to advance from an absolutely business-world instrument to one that has various essential verifiable standards or speculations. This advancement from business to science must he mutually took a shot at by the two advertisers and social researchers, the previous to plan fundamental speculations dependent on their certifiable encounters and the last to discredit or bolster the theories by method of experimentation and perception. In fact, showcasing has far to go before it very well may be perceived as a completely fledged sociology discipline. When contrasted with progressively settled sociologies, similar to financial matters, for instance, promoting still conveys the discernment that it is a subject that doesn't organize the guideline of information obtaining or the drive to improve human culture. Tragically, many despite everything consider showcasing to be satisfying the requirements Of just a particular fragment Of society; name the business division (Anderson 1983). On a positive note, Hunt (1383) proposed that showcasing is advancing in this back on a decent pace. He recorded 4 arrangements Of promoting essentials that should be experimentally clarified: 1. Purchaser conduct 2. Merchant conduct 3. Institutional systems which encourage purchaser vender trades 4. The results of 1-3 on society as a rule With progress being made on in any event 3 of the 4 basics appeared above, he is sure that given adequate time and exertion, as other perceived sociologies, promoting would one day have its own attempted, demonstrated and testable general hypotheses. Decision Marketing as a science may not be as built up or develop in contrast with Other sociologies, for example, brain research yet it is likewise not a simply masterful topic. The continuous contention with respect to showcasing being craftsmanship or science is likely one that Will not be finished up at any point in the near future however unmistakably genuine endeavors have been made are as yet being made to build up the central standards and quantifiable speculations and theories to push promoting up the scienti

Saturday, August 22, 2020

The White Man’s Burden :: Literary Analysis, Kipling

In the â€Å"White Man’s Burden†, Rudyard Kipling claims that it is the obligation or weight of the white men to cultivate the non-whites, to instruct them and to strictly lift them (address notes, 2/8). Kipling is explicitly discussing the colonized non-whites (address notes, 2/8). The possibility that the recently colonized non-whites were missing and requiring help from a more prominent society was basic among American whites as of now (address notes, 2/8). Rudyard utilizes the whites’ open emotions towards the issue and composes â€Å"The White Man’s Burden† trying to move the whites to help the non-whites since he thinks it is an exceptionally advantageous development for the U.S. Rudyard implied this sonnet to be a stunning and educational type of consolation for the whites to take up the weight of sparing the non-white human advancements that they have now pursued duty over. In â€Å"The White Man’s Burden†, Rudyard claims that the whites will undoubtedly help the non-whites out of strict obligation and for the whites’ own great (Rudyard). In the last verse, Rudyard likewise clarifies that the non-whites have experienced a ton do to the whites’ colonialism (Rudyard). Despite the fact that he clarifies the non-whites’ complaints, Rudyard doesn't generally appear to be that thoughtful for the non-whites however rather, he assumes next to no of them and basically says they are unequipped for dealing with themselves. At the time that Rudyard distributed â€Å"The White Man’s Burden†, whites were at that point clashed on some solution for the non-whites (US, 437). A few whites asserted that there ought to be practically no intercession of the whites on the non-white social orders since Charles Darwin’s hypothesis of â€Å"survival of the fittest† is the way that things ought to be (US, 437). The whites who were for mediation contended that it was the compassionate and strict obligation of whites to get included (US, 437). They likewise shouted that it was smarter to help the non-white create as a result of the requirement for exchange (US, 437). Since there had just been such a discussion between the whites over this issue, Rudyard’s sonnet picked up consideration snappy (address notes, 2/8). Rudyard’s work picked up consideration of American pioneers and turned into a motivation for future activities of colonialism (address notes, 2/8). Rudyard’s sonnet appeared to have increased a ton of prominence on account of his tone of patriotism. In the sonnet, he fundamentally says that so as to be regarded as one of the more prominent countries, America needs to accomplish some cause work and help a portion of the less blessed (Rudyard).

Business,society and policy Case Study Example | Topics and Well Written Essays - 1000 words

Business,society and approach - Case Study Example This report is concerning the business point of view of Panther Sports, who have redistributed the soccer balls fabricating in Pakistan, and are presently confronted with a moral issue that is putting their business, validity and fortress in the Asian games advertise at jeopardy.Panther Sports, after a decrease in its deals because of expanding financial weight and restricted assembling plans, chose to follow the case of different organizations in re-appropriating the assembling market in the creating nations where work concentrated employments are inexpensively done. This would guarantee that the item is made on indistinguishable quality and norms from those made through local assembling, however the expense of creation would be impressively cut. Re-appropriating in the Asian nations would likewise make the ways for Asian market to them where they had a decent possibility of building up their fortress. Thus, they built up their soccer producing market in Pakistan, and contracted wit h Faisal Sports in Sialkot. Be that as it may, in this locale, that is India, Pakistan, and Bangladesh, there have been broad instances of kid work. Faisal Sports was found to be associated with this demonstration, thus Panther Sports ended its agreement with this temporary worker. Given the nature and gravity of this illicit demonstration, Panther Sports is in danger of losing its future customers, and its hold in the Asian Market.... of Panther sports in this contention, and suggestions can be given to fathom this issue, the business point of view needs to considered. This includes talking about the structure and framework of global organizations, their obligations and obligations as set by numerous codes and directions by specialists, the strategies for their activities concerning redistributing in different nations, a gander at the partners hypothesis and the dangers that Panther Sports runs. Business associations and organizations are seen as autonomous elements and virtual residents of a state. These associations are held autonomous of their staff, also, consequently, the staff, on any level, won't be charged of any wrongdoing if the association neglects to satisfy its obligations or abuses any set of accepted rules. The association itself will confront the results, and the proprietors themselves won't be considered capable. Though the organizations are not qualified for understand each issue looked by the networks where they have their plants, they are requested to ensure that any issues made as an immediate or aberrant impact of the organization, regardless of whether essential or optional, be understood by that organization, and that their business systems don't damage the standards of business morals and the standard set guidelines (Freeman 2002). At the point when organizations redistribute their assembling business in different nations, they, however as yet holding the privilege to the name and name of the organization, don't own the manufacturing plants and businesses privately set

Friday, August 21, 2020

Learn How to Write College Essays

Learn How to Write College EssaysCollege students all over the world want to know how to write college essays. These are courses of approximately two hundred to four hundred words, and students in many colleges find this to be an overwhelming task. It is really not that difficult to write good college essays, but there are some specific things you need to know to get started.If you are preparing to take the college essay test, the first thing you should do is read the guidelines for how to write college essays, which is in the first guidebook from Kaplan. Kaplan has been teaching students how to do this for a very long time, and there are no surprises here. Some of the things you will want to pay attention to include grammar rules, the format of the essay, and the essay's focus on the main topic of the essay.A very important aspect of how to write college essays is that you must have good grammar. Your grammar needs to be correct, and should not use unnecessary punctuation or writing style. You need to add these rules to your own style as well. Some things you can do to improve your grammar are to check out tutorials, ask other people who have already learned how to write college essays for advice, and even ask your college's course counselor for help.The next part of how to write college essays is knowing how to format your essay correctly. This means that you need to ensure that the proper layout is used. The reader should be able to see the main idea of the essay, and they should be able to get all of the details that will relate to the idea.The key element is to make sure that the student's focus is on the essay, not the formatting. You can get around this with a little extra planning, but the best approach is to use fonts and style that reflect your subject matter. Use smaller words in larger type, and write about things that are of personal interest to you.To learn how to write college essays, the student needs to find a topic that they are passionate abo ut. Make sure that the student has a plan of attack to keep the readers engaged in their own thoughts and ideas. Also, the better the reader's engagement, the better they will be able to relate to the ideas and concepts of the essay.The last and final thing to learn about how to write college essays is how to write to your audience. You need to learn how to communicate effectively with your audience, and you need to be able to keep the readers interested. This can be difficult if you are trying to write a topic that they are not familiar with, but it can also be a challenge when you are dealing with something like philosophy.In any case, writing is an art form that cannot be learned overnight. However, if you take the time to learn the basics of how to write college essays, you will be well on your way to having a successful career as a college professor. In addition, by writing on a regular basis, you will also be ready to deliver your lectures on a consistent basis.

Monday, August 17, 2020

Understanding the Causes of Social Anxiety Disorder

Understanding the Causes of Social Anxiety Disorder Social Anxiety Disorder Print Understanding the Causes of Social Anxiety Disorder By Arlin Cuncic Arlin Cuncic, MA, is the author of Therapy in Focus: What to Expect from CBT for Social Anxiety Disorder and 7 Weeks to Reduce Anxiety. Learn about our editorial policy Arlin Cuncic Medically reviewed by Medically reviewed by Steven Gans, MD on February 24, 2018 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on June 24, 2019 Social Anxiety Disorder Overview Symptoms & Diagnosis Causes Treatment Living With In Children In This Article Table of Contents Expand Genetic Environmental Societal Brain Structure/Biological View All If you have been diagnosed with  social anxiety disorder (SAD), you may wonder what caused you to develop the illness. Rather than there being a single causative factor, it is likely a complex interplay of variables that result in the disorder. Illustration by Brianna Gilmartin, Verywell Genetic If you are diagnosed with SAD, you probably have specific genes that made you more prone to developing the disorder. If you have a first degree relative with SAD, you may also be 2 to 6 times more likely to develop the disorder.?? The genetic component of social anxiety disorder is also known as the “heritability” of the disorder. Although heritability rates can vary a great deal in studies, it has been estimated at around 30 to 40 percent, meaning that roughly one-third of the underlying causes of SAD comes from your genetics. Heritability is the proportion of variation in a phenotype (trait, characteristic, or physical feature) that is thought to be caused by genetic variation among individuals. The remaining variation is usually attributed to environmental factors. Studies of heritability typically estimate the proportional contribution of genetic and environmental factors to a particular trait or feature. So far, researchers have not found a particular genetic makeup linked to SAD. They have, however, found specific chromosomes linked to other anxiety disorders such as agoraphobia and  panic disorder.?? Environmental The psychosocial causes of social anxiety disorder (SAD) include factors in the environment that influence you as you grow up. If one of your parents has social anxiety disorder (SAD), then you are more likely to develop the disorder yourself.?? Psychologists have developed theories about how children may become socially anxious through learning. Ways Children Learn Social Anxiety Direct Conditioning: Did you forget your lines in the class play? Did other kids make fun of you or were you the victim of constant teasing or bullying? While it is not a necessary trigger, going through an early traumatic event may have an impact on the development of social anxiety, sometimes years later.Observational Learning: If you did not experience a traumatic event yourself, did you see someone else in a traumatic social situation? For those already vulnerable to the disorder, this may have the same impact as going through the situation firsthand.Information Transfer: Fearful and socially anxious parents unknowingly transfer verbal and non-verbal information to their children about the dangers of social situations. If your mother worries a lot about what other people think of her, chances are you have developed some of this same anxiety yourself. Your upbringing can also impact the likelihood that you will develop SAD. You are more likely to develop the disorder if: As a child, you were not exposed to enough social situations and were not allowed to develop appropriate social skills.?One or both of your parents was rejecting, controlling, critical, or overprotective. Children that do not form a proper attachment to their primary caregiver are at greater risk because they cant calm and soothe themselves when in stressful situations. Behavioral Inhibition in Childhood   Do you know a toddler or young child who always becomes extremely upset when confronted with a new situation or unfamiliar person? When faced with these types of situations does the child cry, withdraw,  or seek the comfort of a parent? This type of behavior in toddlers and young children is known as behavioral inhibition. Children who show behavioral inhibition as a toddler are at greater risk for developing SAD later in life.?? Because this temperament shows up at such a young age, it is likely an inborn characteristic and the result of biological factors. If you are concerned that your child is excessively withdrawn or fearful in new situations, it may be helpful to discuss your worries with a professional. Since we know that behaviorally inhibited toddlers are more likely to become socially anxious children and socially phobic adults, any kind of early intervention may help prevent more serious problems later in life. Societal Societal factors that can influence the development of social anxiety include growing up in a culture with a strong collectivistic orientation, such as Japan or Korea. The syndrome taijin kyofusho in these cultures involves a fear of making other people uncomfortable and reflects a culture in which concern for how you fit as part of the larger group is emphasized.?? What Is Taijin Kyofusho? Brain Structure/Biological Just as x-rays are used to “see inside” your body, the same can be done for your brain. Medical researchers use a technique called “neuroimaging” to create a picture of the brain. Newer techniques can look not only at brain structure but at types of functions in specific regions of the brain. For mental disorders, researchers may look differences in blood flow in specific areas of the brain for people who are known to have a particular disorder. We know that four areas of the brain are involved when you experience anxiety. Brain Areas Involved in Anxiety The  brain stem  (controls your heart rate and breathing)The limbic system (effects your mood and anxiety level)The prefrontal cortex (helps you to appraise risk and danger)The motor cortex (controls your muscles) A study of blood flow in the brain published in 2001 found differences in the brains of social phobics when speaking in public. For this study, they used a type of neuroimaging called “Positron Emission Tomography” (PET).?? The PET images showed that people with social anxiety disorder had increased blood flow in their amygdala, a part of the limbic system associated with fear. In contrast, the PET images of people without SAD showed increased blood flow to the cerebral cortex, an area associated with thinking and evaluation. It seems that or people with social anxiety disorder, the brain reacts to social situations differently than people without the disorder. Neurotransmitters If you have social anxiety disorder, there are likely imbalances of certain chemicals in your brain, known as neurotransmitters. These neurotransmitters are used by your brain to send signals from one cell to another. Neurotransmitters Involved in Anxiety NorepinephrineSerotoninDopamineGamma-aminobutyric acid  (GABA) People with social anxiety disorder have been shown to have some of the same imbalances of these neurotransmitters as people with agoraphobia and panic disorder.?? Understanding how these brain chemicals relate to social anxiety disorder is important to determine the best medications for treatment. A Word From Verywell There is no single cause of SAD. In most people, the disorder is the result of a combination of factors. When receiving a diagnosis or treatment for social anxiety disorder, your doctor or mental health professional should discuss with you possible contributing factors to your social anxiety. Best Treatments for Social Anxiety Disorder

Sunday, June 21, 2020

Writing 101 Foreshadowing Definition, Examples of Foreshadowing, and How to Use Foreshadowing in Your Writing

Storytelling has one ambition at its core: to capture your reader’s attention and keep them engaged with your story until the end. Foreshadowing is a valuable literary technique a writer can use to create and build suspense that will keep your readers turning the page.

Sunday, May 24, 2020

Essay on Coping Mechanisms in Kurt Vonnegut’s...

People react differently to tragedies: some mourn, some speak up, and some avoid the sorrow. In Slaughterhouse-Five, Kurt Vonnegut suggests the danger and inhumanity of turning away from the discomfort by introducing Billy Pilgrim as someone who is badly affected by the aftermath of the Dresden bombing, and the Tralfamadorians as the aliens who provide an easy solution to Billy. It is simpler to avoid something as tragic as death, but Vonnegut stresses the importance of confronting it. Vonnegut, like many artists, expresses his ideas through his creations. The significance of art is not confined to helping and inspiring the general public; the process of creating art also becomes another form of coping mechanism for artists. In†¦show more content†¦One of the greatest impacts caused by disasters is one’s motivation for living. In Slaughterhouse-Five, many characters display twisted minds after experiencing wars. Billy and Rosewater find life meaningless, because they witness too many dead bodies in war; Lazzaro finds the sweetest thing to be revenge. As wars bring distorted senses to people, Vonnegut presents two opposing coping methods in Slaughterhouse-Five: One is the Tralfamadorians’ passive idea and the other is the narrator’s humane notion. The overall concept of the Tralfamadorians is to â€Å"ignore the awful times, and concentrate on the good ones† (Vonnegut 150). They do not look back, not even forward; they focus on the scattering patch of good moments regardless of time. A similar idea is how they have come to regard death: â€Å"in bad condition in that particular moment, and that the person is just fine in plenty of other moments.† The thought – it is more important that a person has lived a brilliant life – is comforting; however, it disregards the possibilities a person has as long as he or she lives. In an interview, Vonnegut points out that he â€Å"resents† the promising ideas, the Utopianism, in science fiction (qtd in Simpson 261). This is disclosed in Breakfast of Champions, when Kilgore Trout indirectlyShow MoreRelatedThe Impact Of Science Fiction in Our Life: Slaughterhouse-Five by Kurt Vonnegut815 Words   |  4 PagesFiction Kurt Vonnegut’s Slaughterhouse-Five brilliantly illustrates how being in combat traumatically affects soldiers in time of war. Indeed, the author uses science fiction and the creative use of time travel as a mold to bring about his true feelings towards war, thus making Slaughterhouse-Five a quintessential anti-war book. Vonnegut’s usage of science fiction creates an outlet to the planet of Tralfamadore where Billy is able to escape his mental damage from war. The author, Kurt VonnegutRead MoreKurt Vonnegut s Slaughterhouse Five902 Words   |  4 Pageswould do anything to avoid memories of trauma, including inventing an alternate planet. 2. Billy, the main character in Kurt Vonnegut’s novel Slaughterhouse-Five, experienced firsthand the trauma of war during the firebombing of Dresden. After this event, Billy created Tramfaladore, the planet where time does not exist. B. Summary 1. In Kurt Vonnegut s novel, Slaughterhouse-Five, he waves a story of destruction, war, mental health, and time travel to demonstrate the effects of posttraumatic wartimeRead MoreKurt Vonnegut : First Generation German American Parents1213 Words   |  5 PagesApril 1, 2017 Rough Draft Kurt Vonnegut was born in Indianapolis, Indiana on November 11, 1922. His parents, Edith and Kurt Sr. were third-generation German-American parents. Vonnegut was raised without any knowledge of the German Language. Edith the daughter of Albert Lieber, a millionaire and Indianapolis brewer while Kurt Sr. an architect. The only profound name on Kurt Sr, side was his great-grandfather Clemens Vonnegut, founder of Vonnegut s Hardware Store. Kurt Vonnegut graduated from ShortridgeRead MorePans Labyrinth Film Analysis1347 Words   |  6 Pagespsychological toll they encounter correlates to the PTSD Kurt Vonnegut incorporates into his sci-fi, satirical anti-war novels. The psychological aspect of these two movies compared to Vonnegut’s novels demonstrate that dark humor and surrealism is a necessity that people need to cope with traumatic events that occur in their lives. Along with the context and form of coping, I will also be integrating corresponding factors from Slaughterhouse-five and exploring the self-sabotaging tendencies the mainRead MoreThe Insanity of War in Slaughterhouse Five800 Words   |  4 PagesThe Insanity of War in Slaughterhouse Five Regarding his views on war, Albert Einstein said in 1931, â€Å"[he] who joyfully marches to music in rank and file†¦ has been given a large brain by mistake, since for him a spinal cord would surely suffice.† Slaughterhouse Five, written by Kurt Vonnegut Jr., is a satirical World War II novel. The novel focuses on Billy Pilgrim’s experiences. He develops schizophrenia during the war and consequently feels as if he lives in moments, opposed to chronologicallyRead MoreVonnegut : An Outlook On Fate1477 Words   |  6 PagesChristopher Friedrichs Mr. Carroll English IV AP 10/26/15 Vonnegut: An Outlook on Fate In Kurt Vonnegut’s classic fiction novel, Slaughterhouse Five, we experience the horrors of war through the eyes of fictional character Billy Pilgrim, and their effect on him. Pilgrim, who was a POW in Dresden during the firebombing, is obviously impacted by the war, like many others who experience combat. By channelling his own experiences into Billy Pilgrim, Vonnegut explores his belief in the inevitabilityRead MoreTralfamadore: An Escape To Sanity1879 Words   |  8 PagesKurt Vonnegut is considered by many to be the greatest American author of the twentieth century. He was born in Indianapolis, Indiana on November 11, 1922 to Kurt Vonnegut, Sr. and Edith Vonnegut. His father was a prominent architect in Indianapolis, and provided well for his three children until the Great Depression hit in 1929. The Depression put Kurt, Sr. out of work, and harmed his spirits in such a way that he essentially gave up on life. His wife, Edith, ultimately resorted to alcoholism andRead Mor eThe Theme Of Death In Slaughterhouse Five And Death1656 Words   |  7 PagesSlaughterhouse-Five and Death There’s a recurring theme throughout Slaughterhouse-Five by Kurt Vonnegut which permeates throughout the story from beginning to end. It’s the idea that death is just that. Death. One can argue that Vonnegut attempts to desensitize death through the Billy Pilgrim and the Sci-Fi story of the Tralfamadorians, but what if he is instead using these examples in order to justify the exact opposite idea? By planting us into Billy Pilgrim’s surreal and insane story filledRead MoreAnalysis Of Kurt Vonnegut s Slaughterhouse Five Essay2080 Words   |  9 PagesDraft Slaughterhouse-five War is a virus, a plagues our world and has experienced since the early ages of time. Once a war is cured a new strain begins stronger and more unforgiving as the last. Humans are creatures of habit which continue the violence. Kurt Vonnegut’s novel, slaughterhouse-five, is a deliberate and well developed statement against war as expressed through the tone, rhetoric, and characters, making anti war a prominent theme through the entirety of the novel. Slaughterhouse-fiveRead MoreKurt Vonnegut s Slaughterhouse Five1246 Words   |  5 PagesIn Kurt Vonnegut’s Slaughterhouse-Five, Billy Pilgrim becomes â€Å"unstuck† in time. The question here is, why? The fact of the matter is that he does not actually begin to time-travel. Billy â€Å"becomes unstuck† as a coping mechanism to deal with his traumatic experiences during the war. Billy attempts to reorganize his life’s events and cope with a disorder known as post traumatic stress (PTSD). â€Å"Post traumatic stress disorder is a debilitating condition that follows a terrifying event† (Marilyn 8)

Monday, May 18, 2020

Substance Abuse Is An Ever Growing Problem - 1510 Words

Why has substance abuse in the field of nursing been on the rise for the past 100 years? Could it be because of the high levels of stress along with the incredible toll working in the field of nursing takes on the body? Several different reasoning’s have been brought forth throughout the years, but nothing changes the fact that this is an increasing problem that has to be dealt with within the profession. â€Å"Addiction among nurses has been recognized by professionals in the field for over 100 years, and current estimates place rates of substance misuse, abuse, and abdication as high as 20% among practicing nurses† (Monroe et al., 2011, p. 504). This is alarming because nurses are in a position where they cannot afford to be mentally or†¦show more content†¦What one person may say regarding the issue may vary from the next. When discussing the topic of substance abuse among nurses the severity of the action might differ when mentioning the problem to nurse m anager or charge nurse. Views on substance abuse may also change when discussing the topic with a fellow nurses as well as patients. The roles of the nurse managers and charge nurses are to insure competence as well as the functionality of the nurses that are under their supervision. In looking at this topic from the perspective of a nurse manager or a charge nurse it may seem like the nurses is putting both their patients and the hospital at risk so their first action may be to address the problem.† The impact of workplace substance abuse includes increased workplace accidents and injuries and increased use of health benefits, workers compensation, and disability claims† (Epstein et. al., 2010, p. 515). There may be an underlying reason to why this nurse has chosen to go down this destructive path and it may also be the nurse manager or charge duty to address this problem. Substance abusing nurses are hazardous to have in the work place and removed from the floor and se nding that the nurse to get some needed help may be the duty of that charge nurse or nurse manager, because the nurse may not be willing to listen to fellow floor nurses. From the perspective of fellow nurses, they may not want

Wednesday, May 13, 2020

Essay on Parents and their Children - 1171 Words

As a child grows up it may appears as a simple matter of blowing out a different number of candles each year. However, there are multiple psychological factors involved in this process. The factors include parents’ role in the child’s life, peer pressure, the culture in which the child is raised, and television. These factors work together to shape a child’s social development. Parents are seen as a child’s role model and support since birth. As a role model, their actions teach children the difference between right and wrong. As a support, they provide love and care. In addition to love, care, and knowledge, they exert control and provide discipline. Not all parents are the same because they are different individuals with different†¦show more content†¦However, there are also parents who make few rules that are hardly reinforced. Those parents are known as permissive parents. They show more affection than control over their children, allowing the children to take control of their own actions. Children raised by permissive parents, not all, show strong correlation to impulsive behaviors and limited self-control. Then there are permissive parents who show no affection or interest in their children’s lives. Those parents are the neglecting parents. Neglecting parents are not involved in their children’s lives, resulting in social issues such as difficulty in social relationships. Neglectfulness has been correlated to delinquent in early teen years such as drugs or alcohol abuse. Other than parents, peers play a factor in development as well. Peer relationships are influences are biasedly view as negative, however they can be positive as well. Peer relationships act as socializing assembly with ideal behaviors, languages, and appearances. Because peer groups allow children to compare themselves to others their own age, they learn more about themselves. These relationships contribute to skill developing in areas li ke communication, such as controlling their aggression. With appearances and behaviors looked upon by peers those who act appropriately and appear attractiveShow MoreRelatedChildren And Parents On Children2426 Words   |  10 PagesIf you were to over hear a conversation in a household with children, it isn’t uncommon that you would here bickering and debating between child and parents on their future plans of education. One of the first big discussions would be whether or not to attend a school or to stay home for education. Deciding where a child should further their education is not a decision that should be taken lightly. There is a reason that the decision to homeschool or to send a child to a public or private schoolRead MoreChildren With The Parent Families1287 Words   |  6 Pages â€Å"Children with fathers at home tend to do better in school, are less prone to depression and are more successful in relationships. Children from one-parent families achieve less and get into trouble more than children from two parent families.†( The Consortium for the Study of School Needs of Children from One Parent Families, 1980). Children in single-parent homes are becoming more common now days; more so single mother families, where there is an absent father in the child’s life. Whether theRead MoreChildren of Divorced Parents1424 Words   |  6 PagesChildren who come from broken homes or who have divorced parents often grow into adults with no family values and in turn, have broken homes of their own. In some cases, these children grow into adults with little values and lack the ability to do whatever it takes to ensure that their children do not suffer the same hurtful experience they did. It is unfortunate that marriages sometimes end and there are children caught in the middle of the marriage but it may be worst for the parents to stayRead MoreParents Are The Foundation For Children1904 Words   |  8 PagesParents are the foundation for children to develop gender stereotypes. They have a significant role of fostering their values into their children. At the same time, parents also introduce gendered ideals through their interactions and by unintentionally falling back on the traditional ideals they were brought up with. Such ideals will include clothes with gender connotations or having the child perform gender related housework. Because parents are the basis for their children’s ideals of gender,Read MoreChildren of Incarcerated Parents1800 Words   |  8 PagesEffects on Children of Incarcerated Fathers Most of the prisons in America are overcrowded. They are overcrowded with men, most of which are fathers and nearly half of these incarcerated fathers were living with their child or children before going to prison. The effects on these children can be detrimental. This can also cause strained relationships with the mothers or other family members doing their best to take care of these children while their father is away. There can be social as well asRead MoreA Gift for Parents: Children612 Words   |  2 PagesChildren, a young human being below the age of full physical development, or below the legal age of majority; this is how some dictionaries define â€Å"Children†. When I think about a child or children, I think of an indefensive human being that is in search of love, care, someone who brings happiness in the house and peoples life, someone that from a young age looks to parents for protection and support. Some parents often work hard, and for long hours so as to lea ve their children an inheritance. ItRead MoreShould Children Parents Be Allowed? Their Biological Parents?1751 Words   |  8 Pagesthink of dogs or cats. Others of children. With people, there is a debate over whether or not adopted children should be allowed to know their biological parents. Some people say that it could do good for a child to know who their parents were. Others say no because it may cause problems for either of the family or the adoptee. This is the wrong idea, because of the benefits from knowing their biological parents. Adoptees do have the right to know their biological parents. Many people make theRead MoreParents Should Encourage Their Children1015 Words   |  5 PagesParents dream of popularity, college scholarships, and professional athleticism lead them into blindly pushing their children into misery. In an article written by Baldwin Ellis, he suggests that an array of emotional issues can stem from this type of parenting (Ellis,2015). The act of pushing may, in fact, encourage the child to perform at a level less than their actual potential. Kathryn Hatler of Demand Media sites that many parents live their lives vicariously through their children (Hatler,nRead MoreParents A Choice For Children : Parents Making A Choice1833 Words   |  8 PagesParents Making a Choice Parents often complain how video games are too violent for their children and that it could have a negative impact towards their behavior. That can be true if the child is given a game that is rated higher than its intended audience. Even if it sounds like an unwise choice to give a kid a violent game, it’s up to the parent to decide if their kids get a rated â€Å"E† for everyone game or a rated â€Å"M† for mature game. Children should defiantly not be given game titles that aren’tRead MoreThe Effects Of Divorce On Children And Their Parents Essay1270 Words   |  6 PagesDivorce is a life-transforming event that is caused by and lead to a variety of different conditions. Above all else, divorce has a huge influence on children and their parents, respectively. For parents who are getting divorced, it is crucially important to keep an eye on kids’ mental conditions and behavior – for children found themselves lost in such â€Å"unfamiliar † situation (Raynish, 2007). It has been researched by American Psychological Association (2016) that the divorce rate significantly

Wednesday, May 6, 2020

Current Ethical Issue in Business - 1476 Words

Current Ethical Issue in Business Your Name Here PHL/323 Date Here Instructor’s Name Here Globally, Wal-Mart is the second largest revenue generating company. It is surprising to see so many discriminating issues within the company. Women working for the company are consistently treated unfairly, yet other issues exist. It is as if Wal-Mart has fallen into the negative economic routine. The company is guilty of everyday social discrimination; gender discrimination is just one main focus of our discussion. The affects of gender discrimination affect how women are treated, their income, and company policies. Women’s Rights have been an ongoing issue since the beginning†¦show more content†¦Ethics are present in households and in communities, which help individual’s decide what is right and wrong, and how to deal with situations. The same ethical standards that Americans expect from each other and that are taught to our children should not be left at the door when an employee punches in on the time clock. â€Å"Some companies are incorporating ethics into their training. It is a subject that can go hand-in-hand with business and when employees and CEOs alike understand what ethics are about, business can improve† (Curry, n.d.). Ethics and equality seem to work hand in hand with many people in the business world whom realize its importance. The major problem in the Wal-Mart class action lawsuit is that they failed to see the importance. The basis of the lawsuit is very simple, the women involved in this unsavory situation feel that their rights as individuals and employees have been violated. The discrimination at hand led them to be treated differently than their peers. The women involved in the discrimination lawsuit justly feel that they have the legal right to be treated the same as any other employee within the corporation. An organizations values, beliefs, and standards are manifested into its culture. The culture of an organization is what sets the tone for formal rules and norms of behavior (Trevino et a l, 2011). A cultural change is needed when there is a large disparity between a companys written policy and the way that dailyShow MoreRelatedCurrent Ethical Issues in Business Essay2863 Words   |  12 PagesCurrent Ethical Issue in Business Introduction Ethics and moral obligation are something that we all encounter at one time or another. Even in a professional setting, all persons should act in a manner that would uphold the good of society. Why is it that good, ethical and moral behavior is not always adhered to? Is it because some people do not understand ethics and what it means to be ethical? To be ethical, one has to decide between right and wrong, determine what is for the betterment ofRead MoreCurrent Ethical Issues in Business Essay1266 Words   |  6 PagesCurrent Ethical Issue in Business Big Ben or Big Brother is an article that discusses a major aspect of todays ethical issues in the business world. This ethical issue has to do with invasion of privacy. Each year, the national members and affiliated organizations of Privacy International present the Big Brother awards to the government and private sector organizations which have done the most to threaten personal privacy in their countries. Big Brother awards are presented to the governmentRead MoreStarbucks Standards of Ethics and Compliance1647 Words   |  7 Pagescomes to their financial environment. Upholding ethical standards within a business is important if a business wants to become successful and maintains their credibility, Starbucks does not just operate on one ethical standard but eight different ones. They are all different sources that are used for different reason within the company. Starbucks has two specific organization standards they go by that deal with their financial portion of the business. Transportation, manufacturing, and supplies areRead MoreEthical Issue And The Ethical Dilemma882 Words   |  4 Pages In this week’s assignment, we have been asked to identify an ethical issue presented in the Devise Products Unlimited (DPU) case study. First we will discuss the issue and the ethical dilemma it creates. Next we will look at possible recommendations for the DPU CEO to handle this issue. The Ethical Issue First, let’s start by looking at what the ethical issue that DPU is facing. The issue that I have chosen to focus on is issue two from the case study: DPU outsources some of the manufacturingRead MoreEssay on Case17 Businesss Hire818 Words   |  4 PagesCase 17: Should Business Hire Illegal Immigrants? pp. 833-836 (textbook) 1. What are the ethical issues in this case? Just by entering the country illegal aliens are committing an unethical act; Breaking the laws of our Country. Two the employers who are hiring them are unethical and amoral. Knowingly violating the laws and operating at their best interests instead of the social norms. Come-on how hard is it to ask for a proof of citizenship? Around the world, governments have historicallyRead MoreThe Ethics Of The Business Brand1367 Words   |  6 Pagestopic for many years. Every business must encounter situations where they are required to find solutions to fix a problem. There must be standards set by a business and these standards are expected to be a symbol of representation from leadership straight to its employees. In marketing, problems will arise. It is up to the individuals or parties involved to decide how they will act or react when the problem faces them or the business. An individual with strong ethical background will sense when somethingRead MoreEthical Issues in Relations Between Business and Customers.1562 Words   |  7 PagesEssay Ethical issues in relations between business and customers. Suleimenova Nazira. Management 11.852 Ethical issues in relations between business and customers. Nowadays, people the most part of their life spend at the work. At work, person has a contact with other employees, meets the requirements of management or personally gave orders to his subordinates. But also, the organization (enterprise, firm) in which employees work, constantly interacts with other organizations, the stateRead MoreOrganizational Ethics934 Words   |  4 PagesIdentify typical ethical problems of managers. †¢ Recognize differences in ethical behavior and responsibility between an employee and a manager. Course Assignments 4. Readings †¢ Read Ch. 6 7 of Managing Business Ethics. †¢ Read this week’s Electronic Reserve Readings. 5. Learning Team Instructions †¢ Begin preparing for the Ethics in the Workplace Case Study Action Plan Presentation due in Week Five by reading one of the following case studies from Managing Business Ethics as assignedRead MoreImplementing an Applied Ethics Course at The University of Tampa1506 Words   |  6 Pagesall disciplines, which raises such questions as, is there a need for an ethics course? Do students know enough about ethics for ethical thinking and action? Ethics encompasses a set of principles, philosophy, or theory relating to principles. Knowing how to best resolve difficult ethical dilemmas is never easy especially when any choice violates the societal and ethical standards we have been taught to govern our lives. Ethics is important and goes beyond common sense. However, if ethics wereRead MoreMarketing Analysis Of Jayne s Sandwich Shop1096 Words   |  5 PagesShop has been a very successful mobile sandwich trailer for the past five years. The business produces quality and tasty sandwiches with a devoted clientele made up of employees and shoppers. Jayne success has forced her to add several bicycle-towed concessions to the work force, and strategically placed in locations around the city to meet the demands of her customers. Targeting the urban worker, Jayne’s business core hours are 10:00 AM to 2:00 PM, Monday through Friday and uses Facebook to promote

The Punishment of Oedipus the King Free Essays

The Punishment of Oedipus the King At the end of Sophocles’ Oedipus Rex, Oedipus, king of Thebes, ends up banished forever from his kingdom. Additionally, Oedipus physically puts out his own eyes, for several reasons which will be discussed later. The question is: Did Oedipus deserve his punishments? There are many factors that must be considered in answering this, including how Oedipus himself felt about his situation. We will write a custom essay sample on The Punishment of Oedipus the King or any similar topic only for you Order Now His blinding was as much symbolic as it was physical pain. After all factors have been considered, I think that only Oedipus’ banishment was the necessary punishment.. It is important to keep in mind the whole basic reasoning for Oedipus’ search for Laius’ killers: he wished to put an end to a deadly plague, and that plague would only be stopped when said murderer is killed, or driven from the land (pp 4-5). Thusly, when it is revealed that Oedipus himself murdered Laius, then banishment seems to be the only option. Death, in my mind, is not valid simply because of what it might do to the kingdom’s people. Even though it seems that Oedipus has not been a particularly good monarch, in fact his only major accomplishment seems to be killing the Sphinx all those years ago, having a king put to death could have serious repercussions on the rest of the kingdom. So in the end, the only way to cure the plague and keep the kingdom stable seems to be the banishment of Oedipus. In this case, the question of whether or not he deserved to be punished seems irrelevant; Oedipus’ only goal was to stop the plague and by leaving, he has accomplished that goal. Banishment was the only choice. But what exactly was Oedipus being punished for? Even after re- reading the play, this still seems to be a gray area. Incest? Immoral, to be sure, but Oedipus was obviously ignorant to his actions, and to my knowledge, in Sophoclean times, there was no written law against it and therefore no punishment for it. Oedipus’ punishment may have been for killing Laius, but how could you punish someone for being a victim of fate? Greeks believed at the time of the play’s writing that a man’s life was † woven† by the 3 fates (Clotho, Lachesis, and Atropos) and that he was irrevocably bound to that destiny. Knowing this, and knowing that Oedipus became king of Thebes only because it was his destiny to murder Laius and kill the Sphinx, how could he rightfully be punished? Even Oedipus himself knows that his actions are not by choice, but by acts of the gods, he mentions this twice in the play: â€Å"Some savage power has brought this down upon my head. † As well as â€Å"My god, my god — what have you planned to do to me? † Such quotes clearly show that Oedipus knew that he had no choice in his actions. In this manner and in this manner alone, Oedipus is undeserving of said punishment. Oedipus may not have been a particularly good man, but in the end he knew what was best for his kingdom: â€Å"Out of this kingdom cast me with all speed† †¦ for only that would save his former subjects. Were that Oedipus’ only punishment, the play might have been quite a bit simpler (and this essay quite a bit shorter), but Oedipus, in a fit of rage, stabs his own eyes with Jocasta’s dresspins. This was Oedipus’ way of trying to punish himself, as well as an escape. Oedipus would no longer gaze upon the faces of his subjects, his brother (uncle? Creon, or even those of his children. He is plunged into a world of darkness. It must be noted that this was more than simply a punishment, though I’m sure that it was one of the ways Oedipus intended it. The physical pain alone seems to prove that. There are much easier ways of becoming blind to the world than stabbing one’s eyes out. As I have stated before though, Oedipus was blinded by his f oolish pride long before the beginning of the novel. He only realized the truth behind Laius’ murder when it was right in front of his nose. He was by no means stupid, in fact he came off as quite a clever man, but his was a world of blindness because of pride and power. I have been concentrating on the two most obvious of Oedipus’ punishments, but there is another one that may not seem so clear. Keeping in mind that Sophocles made it very clear that Oedipus was a man of so much pride that he may have thought himself to be akin to a god, was not Oedipus basically stripped of that pride at the end of the play? The true punishment has been revealed. Oedipus’ life was based on pride. It was what led to the murder of Laius, which in turn led to the killing of the Sphinx, which led to his becoming king. As he continues on his particular thread of life, Oedipus becomes more and more powerful, and as such, his pride also increases proportionately. He threatens both Tiresias and Creon, and single-handedly tries to unravel the mystery of Laius’ death. What must go on inside his mind when he finds out that not only did he murder his father, the king, but he also slept with his mother? Knowing full well that his kingdom would eventually find out his acts, how could he hold his head up when walking through the city streets? How could his subjects respect and revere a king who was a murderer and commiter of incest? Oedipus is thusly stripped of his pride, the driving force behind his whole personality. He has been crushed, and that which he had so much of before has been denied him. Where he was once at one extreme (hubris), he is now at the other. To take away the very thing that drives a man is worse than any physical pain or even death itself. That is truly, as Sophocles intended it, Oedipus’ ultimate punishment. When the curtain falls and the lights go out on Oedipus Rex, the king’s punishments total three. Though in my mind at least, one far outweighs the other two, they are all important and they all contribute to the total experience of the Greek tragedy. In the end, I do not feel that Oedipus truly deserves the punishments he is handed, but that is only because of the fact that I place myself in the time period that this was written in, using the beliefs of that time for my own. Were this story to have taken place in modern times, Oedipus certainly would have deserved his punishment, but this idea is irrelevant because, quite simply, this did not take place in our â€Å"advanced† civilization. Oedipus was a victim of fate, incapable of free will, and as such he should have not been punished, save banishment only to cure the plague. The Punishment of Oedipus the King (Oedipus Rex) How to cite The Punishment of Oedipus the King, Essay examples

Managing in the Global Business Environment

Question: Discuss about theManaging in the Global Business Environment. Answer: Introduction: The business approach can be accomplished by watching both inner and outer background issues of the association. SWOT and PESTLE are equipment to discover the situation, position and the prospect of the business and its scheme, and the features of comprehensive environment emphasize the current and potential troubles which an institute can experience. Ecological review or checking has been describing by Pilbeam Corbridge- the procedure throughout which administrators as the business strategists employ diverse apparatus and awareness to collect continuously and comment information on the atmosphere to notify judgment architect. Furthermore, it has been illustrated that ecological scanning is related to the presentation of business as through environmental examination the corporation will be in a place to acquire path for the upcoming present and might for future. Business indicates to busy in an action, which is interrelated to funds, almost dealing have 55% probability of income and fatalities. Business is managed in all part of the earth. As the industry cultivates, it appears for innovative changes across the boundary. Global business is the phrase use for the procedure and purpose of the association that has curiosity in other states. For example: Toyota, Ford, McDonald, Tesco, General Motor, Disney, and so many other business es. These businesses have key importance to regulate their manufactured goods for universal approval. The international industry turns out to be more composite, bind between the dissimilar cultures and businesses. As businesses come into the new marketplace it got chances of 45% losses enhances. Due to dissimilarities in financial, political, intellectual construction, strategies, geography, and prevalence- these feature reduces income percentage of international speculation. Business Strategies of an Australian (Toyota) Company: Here the assignment is based on the analysis of Toyota Company (as a representation of any Australian company) and its position in Australian and International market. Toyota is Australias one of the most renowned vehicle company (Amineh, 2010). To achieve this kind of success they applied some business strategies. The managers of the company had to take three important steps to build the companys target market. These are:- Recognize and profile distinctive groups of purchasers who may need separate commodities or market emerges which is acknowledged as marketplace segmentation. Pick one or supplementary market sections to go through which is identified as market objective. Set up and correspond the manufactured stuffs key distinct profit in the marketplace which is recognized as market placing. Mission statement of the company: As circulated on the representative blog of Toyota, (2007) -to maintain sustainable development by supplying the finest customer familiarity and trader support. It is apparent from the declaration of Toyota that its key focus is customer's happiness, and this motivates Toyota to give high-class produce all along with the relaxation and undisturbed drive (Barker Walters, 2012). Toyota is functioning on a solitary word "Kaizen", the phrase Kaizen means "nonstop development" not merely in its commodities, but also in its equipment, ethics services, and other facilities. Toyotas fundamentals of marketing approach: Toyota's fragmentation and object market are supported by the values it considers, and that is, "Exact Car in the Exact Place" and also to the correct personality. Toyota is exercising, not only demographic fragmentation also on psychographic fragmentation, for aiming its markets. For instance, Toyota has sectioned nearly all the nations of the world to construct its market above there (Beaverstock, 2010). While doing this, Toyota has furthermore known its decided markets, for example, Australia, US, Canada, Indonesia, China, etc. nevertheless, Australia is one of the main marketplaces of Toyota where it obtains up to 35% of its whole customers. In Australia, it has beleaguered its markets. Toyota has besieged from upper class to subordinate class. Toyota has also urbanized particular car for middle-class folks and for those people who adore magnificence cars similar to the Lexus for the ecologically responsive persons. In fact, the adverti sing policy, marketplace segmentation, market objective, and market placing of Toyota cars is stood on the concern of its consumers and it can be evidently seen in its multiplicity of proposals and product qualities. Market planning: Toyota has implemented three fundamental basics to expand an efficient, and well-organized market scheduling and those three rudiments are: Green, protection, and low functioning expenditure ("CALL FOR PAPERS: "Cross-Border MAs: Challenges and Opportunities in Global Business Environment," 2014). Toyota has also endowed genuinely on security in their vehicles. As the world goes ecological and customers Christen for a suitable reaction from their car makers, Toyota has answered by spending infusion cars, the Lexus. Being supported on these three significant issues, Toyota has developed into flourishing to gather the market prospect. On the total, there appear more chances for Toyota than intimidation. Nonetheless, there are some pressures that cannot be left without attending. Strategies that Toyota uses in selected products: For the particular merchandise, Toyota is applying contemplations dissimilar approach. Toyota presents altered products of diverse charges and for changed market sectors (Camillus, 2016). In the games efficacy car class only, Toyota urbanized the Rav4, 4Runner, Sequoia and Land Cruiser, each modified to different cost varieties. Environmental factors influence Toyotas strategies: The supervision and leading characters of Toyota cars contains of 26 associates as managers, the vice chairman, directors, board leader, administrative vice presidents, senior management instructors and superior advisor plus an voluntary chairman, who are accountable for every conclusion making at the corporation and their statement with all other influences the interior atmosphere of the business (Hamilton Webster, 2012). Crisis and Issues Faced by an Australian (Toyota) Company in the International Market: Every dealer has to face different disputes. Though the market managers usually share parallel objectives, some groupsare caught on employing top faculty, whereas others are having difficulty discovering the accurate expertise for their requirements. No matter what the case might be, there is at all times at least one region that a manager can get up to develop. In former words,there is always scope to optimize the different mechanism of a marketing plan and resolve the advertising into aneven additionalsuccessful income producer (Jensen, 2013). The issues an Australian company faces in the international market are:- Granting the ROI of a Companys Advertising Performance: Calculating the Return on Investment (ROI) of a companys selling actions was the apex marketing dispute, according tothe State of Inbound statement, 2015. But it is a very important way for managers to comprehend the valueof eachmeticulous marketing movement, a section of content, etc. Apart from that, showing return on investment often sets off hand-in-hand with crafting a disagreement to augment finances (Kabouris, Shea, Simmonds, 2013).But following the ROI of each single market commotion is not always unproblematic, mainly if the manager doesnt have cooperative communication among his marketing conduct and trading information. Securing Sufficient Funds: Securing supplementary finances has been the next important test for review respondents the previous three years consecutively (Kalkan, 2011).But traders identify that securing extra financial statement is quite difficult in reality, especially for minor businesses that are not functioning with neither sizable nor stretchyselling spend. And an improved budget is imperative; it is provedthat the more funds dealers have to start with, the more they are expected to collect in upcoming years. Research showed that 50% of all salespersons with funds over $26,000 witnessed a strike in resources ever since2013 (Kelly Scott, 2011). Identifying the exact Skills for the Companys Requirements: Discovering the right equipment was the next major apprehension for vendors. Sometimes, this is for the reason that criticism on expertise is speckled. Marketers may turn to a social group, acquaintances in the industry, or forecaster news to form out which tools are able-bodied for their company; only to uncover that opinion is wide across messages, social medium, and also from persons of wide-ranging reputability (Mohamed, 2015). Training the Whole Team: Marketers established the fact that teaching their working team is one of the leading challenges in todays world. Whether it is tutoring them on the perceptions and apparatus they will be utilizing each day or makingcertain that they are attaining their complete perspective, the fight was genuine among the directors (Ng Metz, 2014). Targeting Substance for Intercontinental Viewers: Aiming or targeting is a vital constituent of all phases of marketing. To be more successful at targeting a specific objective, the first important thing any seller wishes to do isclassify their purchase personasto verify who it is they must be selling to (Pandey, 2012). If a manager is growing his company worldwide, it can be a gigantic challenge not just to build out thebest customs to sell to international spectators, but moreover to systematize and optimize their position for different realms. Finding An Administrative Guarantor: Having an administrative supportergenerally means that a manager of a company has somebody in a highly positioned spot approaching his program for him.It is true that without a proper funding no business can continue their journey ("Special issue on International marketing theory, strategy, and implementation: insights from Latin America", 2010). But finding an eager sponsor is very difficult, especially when someone is extending his business internationally. So this is another challenge or issue for an Australian company to expand their business in a new and unknown country. To Overcome all these Problems, the Australian (Toyota) Company Need to apply Some Rules. These are:- When it approaches granting Return on Investment,there is a well-built case to be prepared for offering time and possessions to launching contacts between selling conduct and sales outcomes (Subba Rao, 2010). This means applying both advertising software and a CRM key, and then bindingthem simultaneously to secure the circle between the companys promotion and sales labors. That way, a manager can openly distinguish how many guides and clients are producing through the companys marketing performance. The key to opening financial plan recline in being proficient to demonstrate the ROI of a companys marketing hard works. For those people who are looking for a device, software, or a section of machinery to resolve a detailed marketing crisis, are advised to take a glance atGrowth versea liberated, interrelated, online apparition of the marketing skill setting that spotlights on the company exertion which dealers are trying to work out, and directs them to particular pieces of marketexpertise that intend to explain those inconvenience.The managers initiated it to be actually well imagineddiagram of cautiously curate advertising technology assets (Waranantakul, 2014). Administrators of Toyota or any other Australian company have to set ambitions and enlarge strategies. The customary aims were set via top directors and flow down throughout the association and turn into sub-goals for every secretarial region. And it should be a temporary map with a time structure of a single year to crack the emergency. Conclusion: The method of locality of foreign manoeuvre in a new state must be brought out vigilantly. Business companies which intend to supply in the foreign countryside should make an investigation of wealth expansion, monetary, political, ethnicity, and authorized steadiness not to make an examination on the threat implicated in the state. Almost all of the states have menace in the earlier period. The speculation of intercontinental firm conveys alteration in the state of affairs and country turn out to be inexpensively established. The country with threat has no opponent in the district. And with the entrance of the worldwide business, it constructs affirmative contact. Generate more service, which boosts utilization supremacy of people. The International industry has elevated velocity of earnings. As the global business formulating donation toward the financial system of the country, the management of multitude country offer worldwide business some leisure in regulation and certify him al l type of safety as a business have to do their function. Toyota has completed maintainable mobility and ecological management core ethics of its business approach for upcoming enlargement. As an element of this plan, Toyota is chasing a broad variety of knowledge, each demonstrating a movement forward in tumbling the environmental contact of vehicles. Substitute fuel resources, such as biopetroleum, will play an important function, and these vehicles prepared to lesser down ecological smash up and CO2 production. For this reason, Toyota product is also deflected concentration of market as of its excellence and status. These aspects facilitate Toyota to improve their financial system collectively in upcoming sales. References: Amineh, M. (2010). State, society and international relations in Asia. Amsterdam: Amsterdam University Press. Barker, J. Walters, R. (2012). New Zealand and Australia in focus. Hauppauge, N.Y.: Nova Science Publishers. Beaverstock, J. (2010). International business travels in the global economy. Farnham, Surrey: Ashgate. CALL FOR PAPERS: Cross-Border MAs: Challenges and Opportunities in Global Business Environment. (2014). Thunderbird International Business Review, 57(1), IV-V. https://dx.doi.org/10.1002/tie.21682 Camillus, J. (2016). The wicked challenge of the business environment. International Journal Of Business Environment, 8(1), 19. https://dx.doi.org/10.1504/ijbe.2016.074792 Hamilton, L. Webster, P. (2012). The international business environment. Oxford: Oxford University Press. Jensen, D. (2013). Your Personal Marketing Plan. Science. https://dx.doi.org/10.1126/science.caredit.a1300171 Kabouris, J., Shea, T., Simmonds, K. (2013). Positive Business Cases for Codigestion and Resource Recovery Facilities in Australia without Pre-Existing Anaerobic Digesters. Proceedings Of The Water Environment Federation, 2013(5), 843-862. https://dx.doi.org/10.2175/193864713813536976 Kalkan, V. (2011). Knowledge Management Challenges For Global Business. International Business Economics Research Journal (IBER), 4(10). https://dx.doi.org/10.19030/iber.v4i10.3623 Kelly, S. Scott, D. (2011). Relationship benefits: Conceptualization and measurement in a business-to-business environment. International Small Business Journal, 30(3), 310-339. https://dx.doi.org/10.1177/0266242610381297 Mohamed, A. (2015). The international business environment: a proposed analytical framework. International Journal Of Business Environment, 7(2), 168. https://dx.doi.org/10.1504/ijbe.2015.069013 Ng, E. Metz, I. (2014). Multiculturalism as a Strategy for National Competitiveness: The Case for Canada and Australia. J Bus Ethics, 128(2), 253-266. https://dx.doi.org/10.1007/s10551-014-2089-8 Pandey, A. (2012). Optimizing online marketing resources: SEO strategy. International Journal Of Technology Marketing, 7(3), 267. https://dx.doi.org/10.1504/ijtmkt.2012.048126 Special issue on International marketing theory, strategy and implementation: insights from Latin America. (2010). International Marketing Review, 27(6). https://dx.doi.org/10.1108/imr.2010.03627faa.002 Subba Rao, P. (2010). International business environment. Mumbai [India]: Himalaya Pub. House. Waranantakul, W. (2014). Marketing Strategy Comprehensiveness and Firm Performance:The Mediating role of Marketing Strategy Implementation Effectiveness. Journal Of International Management Studies, 14(3), 43-50. https://dx.doi.org/10.18374/jims-14-3.5

Monday, May 4, 2020

Attitude Towards Crime Justice Management †Myassignmenthelp.Com

Question: Discuss About The Attitude Towards Crime Justice Management? Answer: Introduction The literature review is on the legal systems that do not function properly without proper support from university students (Bateman, 2015). The criminal justice structure is important in the perceptions of them, as there is certain interdependency between the students as well as the criminal justice structure. It is based on the participation of the university students that includes willingness of the public in reporting crimes and participation of customers in the court process as well (Belknap, 2014). Braga, Papachristos Hureau (2014), notes when there is dissatisfaction accounting the public regarding the performance of justice system and it can cause less willingness among customers to comply with various laws. The aim and purpose is to analyze importance of attitude of publics towards punishment and crime. The research is essential as to analyze changes in attitude of public in societal level. Proper review is required as to provide dynamics to the attitude of the public towards the crime and justice as to analyze the future intervention programs. The structure will be based on the different arguments that are been conducted in order to understand the different views of the public towards punishment and crime. The intervention strategies has to be implemented in such a manner wherein proper guidance can be provided to the criminals and punishments and justice are given accordingly as well. Attitude towards crime and justice: Are University students Punitive Tonry (2015) reviewed the findings that the system related to criminal justice has to be taken into account as the university students may not be punitive in nature towards the criminals. For instance- Yates (2016) examined that there was less support for the sentences that are prison based than it was expected in nature. Furthermore, the results from the British Crime Survey suggested that university students do not support construction of more prisons rather they support alternatives to imprisonment such as sentences that are community based (Belknap, 2014). However, on the other hand Braga, Papachristos Hureau (2015) do not report same findings about the construction of imprisonments. The other important question is the difference in the opinions of university students on the kinds of criminal offences. There can be huge possibility that students agree with punitive violent rather than the non-violent offences (Tonry, 2015). As a result, a survey was conducted as to understand the aspect of the individuals on criminal justice system. Socio-Demographic Attitudes and Factors to Crime and Punishment There are different studies that have been examined that included the socio-demographic class towards the punishment (Muncie, 2014). The findings also replicated that the university students were punitive oriented than the older respondents. Monahan, Steinberg Piquero (2015) also examined about the differences in the opinions of male and female university students. However, Tankebe (2015) found there were no gender differences that support the interventions based on community as well as other opportunities related to employment. From the findings, it cannot be understood about the gender roles towards punishment attitudes as there are differences in the gender by some studies, on the other hand there is no gender discrimination as well. Ideology and Attitudes to Punishment and crime The ideological belief of the university students has pervasive impact on the social stimuli. Muncie (2014) conducted an important study wherein proper examination of the beliefs helped in understanding the influenced attitude towards justice and crime. The results that were generated helped in understanding the beliefs of the students towards the beliefs as well as predicted crimes and punishment. According to Reisig Bain (2016), victimization has no such effect on the attitudes that are punitive in nature. Media and attitude of university students towards crime and justice With different members, especially the university students have easy access to the television and newspaper. There has been ample evidence that the conviction of the public is that the justice system is not tough enough that cannot help in development of strategies to replicate such findings. Changing Attitudes towards crime and justice According to Monahan, Steinberg Piquero (2015), the relationship between the university students along with the media is complex in nature. In terms of the readership of newspaper, fear from crime results from the sensational stories that are presented in the local newspaper rather than in national newspaper (Miech et al., 2015). In summary, it can be concluded that the findings are correlational in nature. The different factors are responsible in designing the attitude of the punishments. The critical question arises wherein the attitudes that are changing are considerable in nature. The changing attitudes are essential in nature, as this will help in creating evidences that are influencing the behavior of the individuals. Mandracchia, Shaw Morgan (2013), criticism stimulated deal of research on the link related to the attitude and behavior of the university students. The researchers argued that in measuring the global attitudes, it resulted in the weakening of relationship between behavior and attitude. Therefore, specific measures need to be adopted rather than the global measures and it has to be employed as well. In marketing present paper, there has been an argument that has been raised wherein discrepancies are articulated as to analyze the findings related to the social science and opinion polls. As noted, there are different kinds of students in the university holds different views on the designing of change in attitude towards the system of criminal justice (Goldson Muncie, 2015). Therefore, the research work on the change in the attitude towards the crime and justice is critical in nature, as it would help in providing measurement of baseline upon which the intervention strategies are based. Proper strategies has to be implemented by the judicial in order to reduce the level of crime and there can be justice provided to the individuals who are getting punitive punishments. In order to design the intervention strategies, proper nature of attitudes along with the function has to be determined properly (Crawford Evans, 2016). The examples of functions of attitude provided by Eck Weisburd (2015) are relevant to the paper. Firstly, the attitudes will serve as an instrumental function and such kind of attitudes help in assisting the individuals in navigating the social environment with the help of maximizing the rewards as well as avoiding negative consequences. A proper example of instrumental attitude towards crime and justice is the university students who hold punitive attitudes are due to fear of the crime. These kinds of individuals are motivated to avoid negative consequences in the environment. Therefore, in order to design interventions related to attitude change, proper functions related to the attitude has to be considered by the university students. For instance- A change in attitude helps in focusing on the alleviating the fear of crime and that may not create desired impact on the university students who hold kind of attitudes for the reasons that are value expressive. The university students need to adopt proper idea towards the crime and justice, as this will help in providing justice towards the change in attitude along with the functions of the research that cannot be over emphasized as well. Conclusion Therefore, it can be inferred that the present paper helped in reviewing the attitude of the university students towards crime and justice. With the help of concerning question on the attitude of the students that are favorable in nature to the disposal punitive in nature of the offenders, there were majority of researchers who felt this is not the case all the time. However, the researcher identified some important demographic differences in the attitude of the students towards crime and justice. It is essential to be noted that influence on the demographics have huge influence on the crime and justice that is not direct in nature. For instance- The university students supports the punitive criminal justice as compared to the elderly individuals. The research also reviewed interesting strategies on the intervention strategies wherein the university students adopted punitive strategies towards the offenders. Accordingly, proper understanding on the dynamics that are psychological in nature towards crime and justice is necessary before the strategies of intervention are designed. References Bateman, T. (2015). Trends in detected youth crime and contemporary state responses. economics. Belknap, J. (2014).The invisible woman: Gender, crime, and justice. Nelson Education. Braga, A. A., Papachristos, A. V., Hureau, D. M. (2014). The effects of hot spots policing on crime: An updated systematic review and meta-analysis.Justice Quarterly,31(4), 633-663. Crawford, T. A. M., Evans, K. (2016). Crime prevention and community safety. Eck, J. E., Weisburd, D. L. (2015). Crime places in crime theory. Goldson, B., Muncie, J. (Eds.). (2015).Youth crime and justice. Sage. Mandracchia, J. T., Shaw, L. B., Morgan, R. D. (2013). Whats with the attitude? Changing auditing about criminal justice issues.Criminal Justice and Behavior,40(1), 95-113. Miech, R. A., Johnston, L., OMalley, P. M., Bachman, J. G., Schulenberg, J., Patrick, M. E. (2015). Trends in use of marijuana and attitudes toward marijuana among youth before and after decriminalization: The case of California 20072013.International Journal of Drug Policy,26(4), 336-344. Monahan, K., Steinberg, L., Piquero, A. R. (2015). Juvenile justice policy and practice: A developmental perspective.Crime and justice,44(1), 577-619. Muncie, J. (2014).Youth and crime. Sage. Reisig, M. D., Bain, S. N. (2016). University legitimacy and student compliance with academic dishonesty codes: A partial test of the process-based model of self-regulation.Criminal Justice and Behavior,43(1), 83-101. Tankebe, J. (2013). Viewing things differently: The dimensions of public perceptions of police legitimacy. psychology,51(1), 103-135. Tonry, M. (Ed.). (2015).Crime and Justice, Volume 44: A Review of Research(Vol. 44). University of Chicago Press. Yates, J. (2016). Making a Raiseand Dusting the Feds: Contextualising Constructions of Risk and Youth Crime. InCommunicating Risk(pp. 103-118). Palgrave Macmillan UK.

Monday, March 30, 2020

Aldi Case Essay Example

Aldi Case Essay 1)What are the core elements to Aldi’s business strategy? Be specific as to what they are doing that sets them apart from competition and WHY this is different than their competitors? The core elements to Aldi’s business strategy are to offer top quality and extremely low prices. One article states that in the Midwest, Aldi’s prices are â€Å"15% and 20% less than Wal-Mart and 30% to 40% cheaper than regional chains. † The company also focuses on selling goods that have a high turnover such as food and beverages. Aldi receives shipments of goods five to six times a week and it takes anywhere from one to four days for delivery. Aldi’s organized and simple supply chain allows for fast shipment. However, what makes Aldi unique is that while it carries a diverse set of 1,500 products, it does not compare to the number of products sold by Walmart at 125,000. Therefore Aldi offers an enjoyable shopping experience for its customers. Customers do not feel overwhelmed by all of the choices of products like they may do at a Walmart store. A major difference between the two companies is how fast they replenish their products. Walmart uses an extremely complex system that can create lag time in the supply chain. We will write a custom essay sample on Aldi Case specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Aldi Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Aldi Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Also, Aldi strives on promoting its own brand unlike its competitors. 95% of its goods are the Aldi brand. I believe Aldi is different from its competitors because the company is foreign based and that it is a small format. In the New York Times article about why Aldi has succeeded in cities where Walmart has not it says a major reason is because of its small product line. A simple product line has allowed Aldi to be very profitable. Focusing on one genre of products to sell, Aldi can increase the quality of those products. The company does not spread itself out too thin and strives on brining the lowest best quality product to the shelves. )Why have they been so successful over the years? This should be from a consumer perspective. Different from #1 which is from the company perspective. What is the compelling consumer need or perception that they fill in the marketplace. How do they compare to our biggest discounter in food, Walmart? I believe Aldi has become so successful over the years because the company strives on simplicity. Employees of Aldi understand consumer behavior very well. They know consumers are lazy and want to be in and out of stores in the quickest time possible. Therefore, Aldi management has created a shopping experience meant for the â€Å"in and out shopper† which has seen great positive affects. To be the most efficient store, Aldi’s â€Å"do not accept checks or credit cards. There is no butcher or bakery, and fruit is sold in bags to speed checkout. † Compared to Walmart, a store that offers a far less enjoyable consumer experience, Aldi strives to be different. Unlike Aldi’s, Walmart stores can sometimes be intimidating to consumers because of the vast array of product offerings. Consumers find shopping at Walmart to be difficult because there is not a lot of help and that the store is just too large. Aldi’s on the other hand, creates a much more consumer friendly atmosphere by offering only food and household items. Also when you walk into an Aldi store, you are immediately in a shopping aisle. The store is designed so consumers need to walk through every aisle creating more chances of incidental exposure. Aldi stores are not designed to look pretty. The only purpose they offer to consumers is to help them find products that they need. 3)After visiting our local Aldi’s store, why do you think this global powerhouse may struggle to do well in the US? What was your initial impression of the store? Who shops there? After visiting the store, I believe this global powerhouse may struggle in the US because the inside of the store is not very conducive to providing a great shopping experience. The aisles are messy and the products look as if they were pulled out from the back of a truck. The store is dimly lit and seems almost dirty. When I walked into the store, I was originally taken back because I had a mindset that it was going to be very nice. However, I was wrong. I did not enjoy my surroundings and I did not believe that Aldi focuses on the high quality portion of their mission, but only the low cost. Also, the customers that Aldi attracts are lower class individuals. These people shop in bulk and are attracted to the store because of the low prices. They do not care about the sloppiness of the displays just that they can get the lowest price. 4)Knowing what you do about assortment, what part of the ROA equation do you think they maximize? Explain. I believe Aldi maximizes the total assets part of the formula. Because the company strives on stocking it shelves with a limited number of products, their total assets are relatively low. This creates a higher ROA. Aldi has done a very good job at maximizing sales while controlling expenses. The higher the income and lower the total assets shows how well Aldi is producing earnings from its assets. 5)Now, talk to someone that has shopped at a Trader Joe’s, also owned by Aldi. Why do you think this similar strategy with a completely different execution (in store look and feel) might be more successful here in the US. Look at their US locations for Trader Joe’s. How can they continue to have limited assortment and yet cater to a more affluent target than Aldi’s stores? Based on the article you read, why do you think Trader Joes and Aldi’s are so secretive about their business? Many US businesses see it as PR if they are covered in the press, these entities feel this is unnecessary. What would you do if the head of marketing for the parent company, adapt to US marketing standards of transparency builds relationships or keep your image hidden and let your products, locations, etc speak for themselves? (Explain your rationale using marketing principles not just your opinion). I believe this similar strategy with a different execution of Trader Joe’s is more successful here because they are more aware of what American consumers want and how they shop. Trader Joe’s connects with its consumers on a more personal level. Their employees are friendly and their displays are unique, creating an overall enjoyable shopping experience. I think Trader Joe’s is more successful because the company swaps selection for quality. Customers have begun to trust Trader Joe’s in that what ever is on their shelves is the best possible product. Aldi does not have this trust yet. With time, more and more customers will begin to trust the foreign company in that their offerings are of the best quality. Also, I believe Aldi needs to focus ore on creating nicer displays. Currently, these stores are very messy and this could be a reason consumers do not like shopping there. Trader Joe’s can target more affluent people by offering more unique products. Already it offers exotic, affordable luxuries and for it further differentiate itself from Aldi, Trader Joe’s should expand these types of products while cutting back on more common products they sell. Based on the article, I believe Aldi’s and Trader Joe’s are so secretive about how they run their individual businesses because they have been so successful. I believe they do not want larger stores such as Walmart and Target to figure out their key to success. Because Walmart and Target occupy a large sector of the market and are both extremely powerful, Aldi and Trader Joe’s do not want to be overtaken by them. If I were head of marketing I would continue with keeping the companies image hidden for a period of time. If this tactic was not working, I would soon then adapt to a more transparent company. US consumers like to hear from their favorite companies and they like to feel a connection to the upper levels of management, therefore companies who are more hidden from them may not fare as well.